Faculty & Staff Directory

Lauri Roberson MS

Director of Advancement Operations

Lauri Roberson

The Director of Advancement Operations reports to the Chief Development Officer. The Director of Advancement Operations is responsible for the university’s advancement constituent relationship management system (CRM), managing technology resources that support all university fundraising efforts and directing and training staff using the system. The Director of Advancement Operations will provide strategic planning in the areas of database integrity, gift processing, reporting, data analysis and system improvements. The Director of Advancement Operations will manage the daily operations of the development program activities and will be the reporting supervisor and manager for several staff members. Additionally, he/she will assume the role and responsibilities of Campaign Coordinator to provide overall coordination and administrative support for the timely and successful implementation of a comprehensive campaign.